NBA BIZ Notes - San Antonio Spurs 2007 Championship Commemorative Publication Now Available - June 2007

Express-News Releases “Four for Four"

Tuesday June19, 2007

SAN ANTONIO, Texas USA -- (BUSINESS WIRE)

The San Antonio Express-News has produced a special publication for Spurs fanatics and enthusiasts. Cleverly titled, “Four for Four,” the book celebrates the four years – 1999, 2003, 2005, and 2007, that the San Antonio Spurs have played in the NBA Finals and won the Championship.

This 2007 NBA Champions Commemorative Edition for the San Antonio Spurs is an 80 page, full-color book that captures the images and “Go Spurs Go” spirit, both on and off the court.

The book, the first of its kind to celebrate the newly crowned champions, was created by Express-News writers, photographers and graphic designers within 36 hours of the Spurs winning their fourth NBA championship. It consists of Spurs content – stats, reporting, first-time-in-print pictures and graphics.

In addition, the celebratory publication includes complete coverage of the 2007 Playoffs and the Spurs electrifying sweep of the Cleveland Cavaliers and the post-game celebration.

“We are thrilled to produce this high quality, commemorative publication so that San Antonio Spurs fans can enjoy the 2007 Championship for many years to come,” said Patrick Magallanes, Vice President of Marketing for the San Antonio Express-News.

The San Antonio Express-News 2007 NBA Champions Commemorative Edition “Four for Four,” publication is available now for $14.99 in H-E-B and Goodwill stores around San Antonio.

The commemorative edition was made available on Sunday, June 17, at the Spurs celebration parade along the Riverwalk and at the Alamodome celebration.

Additionally, Spurs fans can find the book online at MySA.com by using the keyword, NBA CHAMPS. An ad with a $5.00 Discount Coupon is available daily in the Express-News which allows fans to purchase the commemorative publication for only $9.99 at all retail locations including H-E-B and Goodwill stores.

The book will also be sold in the San Antonio Express-News lobby at 301 Avenue E, San Antonio, TX 78205, Monday through Friday of next week.

Founded in 1865, the San Antonio Express-News is a division of the Hearst Newspapers Partnership, L.P. The Express-News is San Antonio's daily newspaper, which also produces a host of diverse publications, including 210SA, Conexión and Cancha, as well as several community newspapers that reach a wide audience throughout San Antonio and its surrounding areas.

The Express-News is also one of the primary sponsors for the San Antonio Spurs. With its fast-growing web audience, the Express-News also reaches the community with San Antonio's home page - www.MySanAntonio.com.

(Business Wire)

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