BIZ IT - Adobe Digital Publishing Suite

Supporting Major Subscription Models End-to-End Solution for Digital Publishing Will Include Support for Apple Subscriptions and Google One Pass

SAN JOSE, California USA -- (BUSINESS WIRE)

Saturday April 23, 2011

Adobe Systems Incorporated announced that Adobe Digital Publishing Suite will support both Apple App Store Subscriptions and Google One Pass for magazine and newspaper publishers. Currently available as pre-release technology, Adobe Digital Publishing Suite is already being used by leading global publishers to create and distribute their iconic titles on tablet devices.

With 130 Adobe produced titles available for purchase and download today, the addition of subscription capabilities increases the business opportunity for publishers – including more than 3,000 publishers and content authors currently participating in the pre-release program for Adobe Digital Publishing Suite.

“The publishing industry has been eager to deliver subscription editions of their magazines and newspapers – and our Digital Publishing Suite will support both Apple subscriptions and the Google One Pass service,” said David Wadhwani, senior vice president, Creative and Interactive Solutions, Adobe. “We think Google One Pass will open up the market for publishers and that healthy competition between technology providers will ensure a vibrant future for digital publications. Whatever device readers choose, they can now expect a lot of great digital editions heading their way.”

“We're excited to be offering new ways for consumers to enjoy our content on multiple digital devices,” said Ross Burridge, head of Emerging Platforms, Dennis Publishing and editor-in-chief, iGIZMO. “Providing a seamless experience is core to digital magazines, and Adobe has been a fantastic partner in bringing familiar tools and models to production methods and readers alike.”

Adobe Digital Publishing Suite supports a wide variety of payment methods: free content; single issue purchases; and the ability for publishers to tie into their existing e-commerce and fulfillment mechanisms for print and digital bundling and other offers. In the latest pre-release of Adobe Digital Publishing Suite, there is new support for Apple App Store subscriptions when used with a publisher entitlement server. Broad support for Apple App Store subscriptions and Google One Pass will be available in the very near future.

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